For release Feb. 3, 2010
Ad Club President Kathy Kiely selected to serve on the board of the Big Sister Association of Greater Boston
BOSTON, Mass. – As a mother of three, including two daughters, Ad Club President Kathy Kiely says she knows first hand the impact a strong role model can have on young women. She’s turning her words into action and has joined Big Sister Association of Greater Boston’s Board of Directors. The Weston native was recently voted into the position by the board.
“I could not be more excited and honored by this opportunity,” Kiely said. “The Ad Club has always focused on mentoring in the community. Serving on the board of Big Sister Association is such a natural extension of the Ad Club’s mission.”
Since 1951, Big Sister has been helping girls reach their full potential through positive mentoring relationships with women. It’s the largest mentoring organization in New England exclusively serving girls, covering 69 cities and towns. It’s one of two organizations in the country dedicated solely to meeting the needs of young girls.
“Kathy’s participation on the board will help encourage others to stand behind our work and will be instrumental in helping us to further our mission,” said Deborah Re, Big Sister Association of Greater Boston’s CEO. “We are absolutely thrilled to have her on the board.”
Kiely has served as president of The Ad Club, New England’s trade organization for communications professionals, since 2005 following a 25-year career in marketing and advertising.
Throughout her career, she has helped develop and leverage successful communications programs for some of the country’s most recognized and respected brands including Verizon, McDonald’s, Century 21, Playskool and Hershey’s Foods.
From 2001 to 2003, Kiely served as executive vice president, general manager of Deutsch Advertising where she was responsible for launching the Boston office of the $1.5 billion agency. In this capacity Kiely directed new business, client management and strategic development initiatives.
Prior to that she served as partner, director of business development and executive vice president, creative director for Arnold Communications.
Kiely received her bachelor’s degree from the Massachusetts College of Art in 1978. She currently serves her alma mater as a member of the Board of Trustees. She lives in Weston with her 3 children, Caitlin, Emily and Ryan.
About The Ad Club:
Founded in 1904, The Ad Club is the trade group for the New England communications industry. Focused on networking, professional development, advocacy, and diversity, The Ad Club organizes more than 30 events and programs every year. Legacy events such as the Hatch Awards, Media Auction, and Rosoff Awards highlight and celebrate the latest in new media and the digital landscape. The Ad Club's membership represents the best in class advertising agencies, media companies, and brands in the New England region.
For more information on The Ad Club, visit www.adclub.org and follow The Ad Club on Twitter and Facebook.
Contact: Marsha MacEachern