Registration for the CMO Breakfast with John Hancock is now closed. Walk-ins will be accepted at the door.
Join Jim Bacharach, VP of Brand Strategy and Communications at John Hancock at our next CMO Breakfast on Wednesday, May 30th!
Wednesday, May 30th, 2012
8:30am: Registration and Breakfast
9:00am: Presentation and Q&A
Microsoft NERD Center
1 Memorial Drive, Cambridge MA 02142
$45 Members / $65 Non-Members
Jim is responsible for John Hancock's brand strategy, brand management and communications. That strategy and those communications support the company's seven business units, multiple indirect sales channels, corporate responsibility initiatives, sponsorships and events, employee communications and recruitment.
Jim began his career in brand management at General Foods and then Chesebrough-Pond's. He subsequently held senior management positions at a number of marketing services firms where his clients ranged from AT&T and Starwood Hotels to Ameritrade and Converse.
He holds a B.A. from Union College and an M.B.A. from Columbia University.
Tickets are non-refundable