The Ad Club
 

Upcoming events

    • 29 Feb 2012
    • 8:30 AM - 10:00 AM
    • Fidelity Center for Applied Technology (FCAT) 245 Summer Street, Boston, MA 02111


    Join John Pepper, CEO and Co-Founder of Boloco for our CMO Breakfast on Wednesday, February 29th


    Details:
    Wednesday, February 29th, 2012
    8:30am: Registration and Breakfast
    9:00am: Presentation and Q&A
    Fidelity Center for Applied Technology (FCAT)
    245 Summer Street, Boston MA 02111
    $45 Members / $65 Non-Members


    About John S. Pepper:

    John is the co-founder and CEO of Boloco (www.boloco.com), a 17-unit fast-casual Boston-based restaurant chain, which opened its first location in 1997.  Boloco was a recipient of The Mayor's Green Business Award (Boston) in 2010 to recognize extraordinary performance related to sustainable environmental practices.  It also received the Business Innovator of the Year Award in 2010 in Hanover, NH for its continual creative support of the communities it serves. With locations open in Massachusetts, New Hampshire and Vermont, Boloco expects to have 22 company-owned units operating by year end 2012, including at least 1 outside of New England. 

    Prior to founding Boloco in 1997, Pepper spent four years in sales and marketing at Johnson & Johnson's Ethicon Endo-Surgery medical device division.  Spending most of his time in the surgical operating room helped Pepper develop a strong stomach, which served him well years later when he went on to taste some of the best and worst burritos in the land.

    Pepper is also a founding investor and board member of b.good, (www.bgood.com) an 8-unit fast-casual burger restaurant concept that aims to make real food fast.  He serves on the Alumni Council of Dartmouth College and is a current or past Board Member of Community Servings (www.servings.org), the VT-based Farmer’s Diner restaurant concept, and the Massachusetts Restaurant Association.  Pepper was a finalist for the Ernst & Young Entrepreneur of the Year award in 2011.

    Pepper graduated from Dartmouth College in 1991, and received his MBA from the Amos Tuck School of Business at Dartmouth College in 1997.  The first Boloco business plan was written as part of an Entrepreneurship class during his second year at Tuck.

    Pepper is originally from Cincinnati, OH and continues to salivate over 2 cheese coneys and a 3-way from Skyline Chili followed by Black Raspberry Chip Ice Cream from Graeter’s.  He lives in Boston with his wife Maggie and 2 young daughters Tibby and Isabelle.

     

    • 06 Mar 2012
    • 6:00 PM
    • 24 Apr 2012
    • 8:00 PM
    • Digitas 33 Arch Street, Boston, MA 02110
    • 9

    Dates: March 6, 13, 20, 27, April 3, 10, 17, 24

    Time: 6:00 pm-8:00 pm

    Location: Digitas, 33 Arch Street, Boston, MA 02110

    Instructors: James Hough & Justin Cyganiewicz

    Registration Fee: $425 member / $475 non-member

     

    This 8-week course provides the opportunity for advertising professionals in the early-intermediate stages of their career to expand their portfolio through challenging assignments. Projects focus on using techniques to generate ideas and solve problems. Students learn and practice how to develop effective creative solutions to communication problems.  Assignments between classes are designed to help students discover how to maximize their own creative potential.

    Each week students will present their creative work in class to be critiqued by instructors.  The instructors are creative professionals from the region that have worked on national and global brands.  They use real world examples to illustrate successful campaign strategies and show how the creative work brings them to life in a variety of mediums.

    Classes meet once each week in the evening for two hours over a period of eight consecutive weeks. Space is limited to 15.

     

    Topics/Activities

    ·       Understanding strategy vs. concept

    ·       The Big Idea

    ·       Thinking inside the box, thinking outside the box

    ·       Explore innovative ways to communicate

    ·       Develop and express your point of view

    ·       Presenting yourself and your ideas

    ·       Network with other copywriters and art directors

    ·       Meet and learn from ad industry experts


    Space is limited. Register, today!


    Have Questions about PD? Contact Clare Cox at clare@adclub.org

Past events

31 Jan 2012 CMO Breakfast Series with L.L. Bean
15 Nov 2011 CMO Breakfast Series with CVS
26 Oct 2011 CMO Breakfast Series with Dunkin' Donuts
29 Sep 2011 CMO Breakfast Series with Staples
25 Aug 2011 CMO Breakfast Series with Welch's
19 Jul 2011 Ad Exchanges and Real-Time Bidding... Demystified
23 Jun 2011 CMO Breakfast Series with XEROX
23 Jun 2011 Essentials of Account Management
08 Jun 2011 Smart Gamification: 7 Core Concepts for Brands
24 May 2011 CMO Breakfast Series with Jim Speros, EVP & CMO at Fidelity: Presented by Microsoft
28 Apr 2011 CMO Breakfast Series with Karen Coppola, SVP of Marketing at The TJX Companies, Inc: Presented by Microsoft
22 Mar 2011 Selling Creative
01 Mar 2011 Creative Concepts
28 Feb 2011 CMO Breakfast Series with Aetna: Presented by Microsoft
25 Jan 2011 History of Advertising...Rewritten
24 Jan 2011 The Ad Club Annual Meeting
15 Dec 2010 Essentials of Account Management
14 Dec 2010 CMO Breakfast Series with Zipcar
22 Nov 2010 CMO Breakfast Series with the Boston Celtics
09 Nov 2010 Ad Club Book Club: ANYWHERE with Emily Nagle Green
19 Oct 2010 CMO Breakfast Series with Liberty Mutual
19 Oct 2010 Essential Communication Skills & Strategies
07 Oct 2010 Ad Club Book Club: Marketing Lessons from the Grateful Dead, with Brian Halligan
30 Sep 2010 Ad Club Book Club: Series Discount
30 Sep 2010 Ad Club Book Club: EMPOWERED, with Josh Bernoff
29 Sep 2010 Creative Concepts
21 Sep 2010 CMO Breakfast Series with Jet Blue
26 Aug 2010 CMO Breakfast Series with Reebok
28 Jun 2010 CMO Breakfast Series: Brand Reputation Management
27 May 2010 CMO Breakfast Series: Growing Your Brand
05 Apr 2010 Foursquare & the Rise of Location-Based Social Networking
25 Feb 2010 CMO Breakfast Series: Reinventing Your Brand
01 Dec 2009 I Have To Make A What?
14 Oct 2009 CEO Roundtable: The Passionate Consumer ... Your Brand's Best Friend
23 Sep 2009 Creative Concepts
18 Sep 2009 Embracing Change: New Media & New Thinking
10 Sep 2009 Conversations and Connections: Lessons Learned on the Way from Intern to CEO
05 Aug 2009 All About Crowdsourcing
15 Jul 2009 The Ad Club TweetUp
12 May 2009 Creating a Brand in 0-90 Days using Social Media
16 Apr 2009 Social Media With Julie Hall
 

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