Adds three new clients to agency roster
Dec. 11, 2013 /PRNewswire/ -- PARTNERS+simons, a health and financial
services focused integrated marketing agency, was recently selected by B. Braun Medical Inc. (B. Braun)
as agency of record for its US operations. B. Braun develops,
manufactures, and markets innovative medical products and services to
the healthcare industry and is a leader in infusion therapy and pain
close to 25 years PARTNERS+simons has been working with organizations in
healthcare, life sciences and financial services. "We excel in
developing brand strategies and creating integrated campaigns that help
people make the most important decisions in their lives," said Tony
Cotrupi, President of PARTNERS+simons, "and in the wake of healthcare
reform, building a succinct brand message that helps organizations
connect with consumers, is more important than ever."
PARTNERS+simons recently helped NinePoint
launch their revolutionary new NvisionVLE Imaging System to
gastroenterologists at the largest GI trade show of the year. The
critical path of the project began with big picture strategic planning
and positioning followed by an integrated campaign and new website.
developed a breakthrough technology that allows clinicians to evaluate
esophageal tissue microstructure in a groundbreaking manner," said
Patrick MacCarthy, Vice President, Marketing, NinePoint Medical. "We
realized we needed to connect with customers in an uncomplicated way.
PARTNERS+simons delivered a campaign that served as the perfect launch
platform, building credibility for our new technology and positioning us
for future growth."
a medical device company focused on interventional cardiology, is
working with PARTNERS+simons to rebrand the company and position their
product for commercial launch. Through a multi-faceted discovery
process, PARTNERS+simons is helping Mitralign establish a polished and
consistent brand messaging platform, website and animated videos to
better connect with interventional cardiologists by streamlining the
explanation of the procedure.
bullish about the growth in life sciences and are thrilled to be
helping leading organizations deliver cutting edge solutions to the
market," said Patrick McGloin, Managing Director of the Life Science
Business for PARTNERS+simons.
About PARTNERS+simonsPARTNERS+simons is
a marketing services firm that creates targeted campaigns to help
people make the most important decisions in their lives. Health-related
clients include: Horizon Healthcare Services, Inc., Tufts Medical
Center, Select Health and Thermo Scientific. For more information, visit
www.partnersandsimons.com or follow them on Twitter @PARTNERSsimons.
About B. BraunB.
Braun Medical Inc. (B.Braun), a leader in infusion therapy and pain
management, develops, manufactures, and markets innovative medical
products and services to the healthcare industry. The Company is
committed to eliminating preventable treatment errors and enhancing
patient, clinician and environmental safety. Guided by its "Sharing
Expertise®" philosophy, B.Braun continuously exchanges knowledge with
customers, partners and clinicians to address the critical issues of
improving care and lowering costs.
B.Braun Group of Companies in the U.S. includes B.Braun, B.Braun
Interventional Systems, Aesculap® and CAPS®. B.Braun's U.S. headquarters
is located in Bethlehem, Pennsylvania. The B.Braun Group of Companies
employs more than 46,000 employees in more than 50 countries throughout
the world. To learn more about B.Braun visit www.BBraunUSA.com.
contact: Amy Quigleyamyquigley@partnersandsimons.comp: 617.320.6793