Boston Business Journal: Hill Holiday hires chief strategy officer

  • 12 Mar 2010 12:00 PM
    Message # 307532
    Deleted user
    Hill Holliday hires chief strategy officer
    Boston Business Journal - by Lisa van der Pool

    Ad shop Hill Holliday has hired Dirk Herbert as chief strategy officer, the agency said Thursday.

    Herbert joins Boston-based Hill Holliday from McCann Erickson in San Francisco, where he was head of strategy and planning for Microsoft Corp.’s portfolio of IT campaigns and Hewlett-Packard’s PC business.

    In his new post, Herbert is charged with leading Hill Holliday’s strategic and business planning efforts.

    He will report to Hill Holliday President Karen Kaplan.


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