Mullen’s mediaHUB wins the national MediaPost’s Creative Media Awards for “Best Use of Television”

  • 27 Sep 2009 3:57 PM
    Message # 223271
    Deleted user
    The mediaHUB team was up against Initiative’s campaign for Home Depot and Universal McCann’s campaign for Mastercard.  This is very exciting because of the extremely competitive nature of the television space in general. 

    MediaPost specifically noted in the write up that they were impressed with the “DVR-proof tactic of weaving in content-related questions and sending viewers to the search engine for an answer.”

    http://www.mediapost.com/events/?/showID/CreativeMediaAwards.09.NYC/type/AwardFinalist/itemID/943/CreativeMediaAwards-Finalists.html

    John Moore led the team in the execution of this award winning campaign and he was able to personally accept the award.

    Last modified: 27 Sep 2009 3:57 PM | Deleted user

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