BOSTON, MA (August 19, 2009)-- ISM,
a consulting, marketing and advertising firm that specializes in problem
solving for premier travel and lifestyle brands, has curated a collection of 100 influential travel resources on
Twitter. Visitors to http://traveltweets100.com,
can view a single display of the latest tweets from these 100 contributors,
along with their Twitter profiles.
Among those featured are travelers, writers, connoisseurs, industry
leaders, marketing experts, varying from well-known personalities to hidden
gems and in-the-know travel enthusiasts.
Featured Tweeters include journalist and travel expert Peter Greenberg (@PeterSGreenberg); Barney
Harford, CEO of Orbitz (@barneyh);
Robert Reid, Travel Editor for Lonely Planet (@reidontravel); Henry Harteveldt,
leading industry analyst at Forrester Research (@hharteveldt); and Nancy Novogrod,
Editor-in-Chief at Travel + Leisure (@nnovogro)
“As marketers for premier
travel brands, we’re always gathering information and insight during our
travels. Through Twitter, we’re
able to share with a global audience the best travel experts who inform and
inspire us.” explained Max
Pfennighaus, ISM’s Associate
Creative Director / Digital (@ismtravels).
“As Twitter continues its
exponential growth, ISM has created a unique online destination to find
everything on the subject of travel, without being interrupted by irrelevant
Tweets.” remarks Bob
Minihan, ISM’s Executive Creative Director and Partner (@bminitravels).
ISM plans to regularly update the top 100 list to continue to
recognize leading contributors within the travel space on Twitter and
encourages visitors to the TravelTweets100
website to make future recommendations.
ISM provides innovative marketing and advertising solutions to leading
travel and lifestyle brands. The
agency is based in Boston and features a passionate team of senior-level staff
from the client side of the industry alongside top creative talent. Creating
stories that travel since 1984, ISM includes among its current clients Four
Seasons Hotels and Resorts, American Express, Emirates, Abercrombie & Kent
Residence Club, Best Western and the United Nations Foundation. For more information about ISM, please
781-326-1996 / 617-501-4010