WATERTOWN, MA (December 13, 2012)-Corey McPherson Nash(COREY),a leading national branding and design firm, recently launched the new MIT School of Science website (science.mit.edu) creating a single online resource to showcase the outstanding achievements within the MIT School of Science. The new site will drive more traffic, increase admissions, grow donations, and enhance the engagement from the scientific community.
A major goal was to incorporate Responsive Web Design making the site responsive to a wide range of devices including a laptop, tablet, or smart phone. The digital strategy involved uniting many disconnected sections and unifying them to create a more seamless and elegant user experience.
Michael McPherson, Creative Director at COREY stated, “We are honored to work with MIT’s School of Science to enhance their platform and bring scientific minds together to innovate, research, and grow into future leaders.”
About Corey McPherson Nash
Corey McPherson Nash (COREY), a national branding and design firm, helps our clients connect better with their audiences through brand, print, digital and social media communications. Founded 30 years ago, Corey is widely recognized for its thoughtful design and strategic insights. Visit COREY online at: Our Blog, Twitter, Flickr, & Facebook.
About MIT School of Science
The Massachusetts Institute of Technology School of Science is comprised of 300 faculty (16 of which are Nobel prize winners), 1200 graduate students, 1000 undergraduate majors and large numbers of postdoctoral researchers and research staff.