We don’t “invent” brands at BlackDog; we excavate and humanize authentic brands that have people-centric priorities, a story to tell, and a genuine contribution to make. We don’t fabricate myths and we won’t contrive hype. We champion the efforts of those that view their work as a vocation and recognize their accountability to society. BlackDog is an indie practice partnering with enlightened organizations that have adopted the high road as a sustainable business strategy.
BlackDog Strategy & Brand was launched with an unwavering philosophy of purpose that has only deepened over time. Condensed for simplicity’s sake, the ideology turned mantra is actually a battle cry. BlackDog would rather go broke than sell out.
BlackDog is not persuaded or engaged by those that see through the lens of what can’t be done. We are on the side of seafaring explorers, abolitionists, and suffragettes. We have fearlessly mastered the naysayers course; doing what allegedly cannot be done in the “real world” of the timid. Cowardice will never tap the freedom found in being real… a genuine act of heroism.