The Ad Club welcomes Facebook to the Corporate Member Network
Founded in February 2004,
Facebook is a social utility that helps people communicate more
efficiently with their friends, family and coworkers. The company
develops technologies that facilitate the sharing of information
through the social graph, the digital mapping of people's real-world
social connections. Anyone can sign up for Facebook and interact with
the people they know in a trusted environment.
Facebook’s simplified navigation gives users easy access to core site functions and
applications. Profile, Friends, Networks and Inbox – pages core to the user experience on
Facebook – have a prominent place at the top of the user’s profile page. Facebook
applications – Photos, Notes, Groups, Events and Posted items – are displayed on the
left side bar, along with any third-party applications a user has added to their account.
is one of the most-trafficked PHP site in the world, and one of the
largest MySQL installations anywhere, running thousands of databases.
Facebook has built a lightweight but powerful multi-language RPC
framework that allows the company to seamlessly and easily tie together
subsystems written in any language, running on any platform. The
company is the largest user in the world of memcached, an open-source
caching system, and has created a custom-built search engine serving
millions of queries a day, completely distributed and entirely
in-memory, with real-time updates.