The Ad Club Job Board

AVP, Manager of First-Year Membership and Vendor Marketing Programs

Kaitlin Maud — Tue, 24 Aug 2010 18:32:52 GMT

AVP, Manager of First-Year Membership and Vendor Marketing Programs
Overview

The AVP, Manager of First-Year Membership and Vendor Marketing Programs will be responsible for understanding the demographics and shopping behaviors of first-year members, and implementing programs to improve retention of first-year members. Ensures thorough analysis of existing first-year members to understand member shopping behaviors, including categories shopped, timing of visits, response to communications, and barriers to renewal. Develops actionable insights to improve our first-year member engagement and sustainable improvement in their renewal rates. Also responsible for managing vendor programs to support marketing initiatives. Strengthens Marketing's relationships with vendors to develop incremental marketing programs that are supported through supplemental vendor funding. Focus will primarily be on sales and trip-driving, and member acquisition and retention. This position would report into the VP, Manager of Marketing Operations.

Duties and Responsibilities:

•   Works cross-functionally to grow first-year membership via testable programs, and improve retention of this critical member segment
•   Requires detailed analytics that are available through internal sources, vendor sources, and external sources as developed
•   Requires insights into shopping behavior and competition's strengths
•   Develops testable actions and follows through to completion
•   Engages senior management with insights, trends, and results of programs
•   Strengthens partnerships with suppliers to develop incremental vendor-sponsored marketing opportunities that are non-disruptive to current programs
•   Partners with Merchandising and Sales Operations to ensure agreement of strategy and clarity of BJ's support required for programs
•   Partners openly with marketing team to ensure proper execution of potential programs, including planning, project management, and analysis

Key Accountabilities:

•   Improve first-year member renewal rates. Understand member behaviors and analytics, and recommend investment spending programs to improve retention. Understand the financial impact of programs and resulting retention.
•   Improve first-year member sign-ups. Understand prior successes and best opportunities, and recommend testable programs. Work cross-functionally to determine tactics.
•   Engage Merchandising, Sales Operations, and Finance to communicate first-year goals and results.
•   Develop vendor-sponsored marketing programs. Opportunities must be with funding that is incremental to existing ongoing initiatives.
•   Identify potential vendor partners, understand and share their requirements with stakeholders, develop program goals, follow through with execution, and ensure analytics are completed and shared.
•   Manage one direct report to support responsibilities.

Experience:

•   10 years of experience in Marketing, preferably in a membership environment and/or a background in vendor relations
•   Bachelor’s Degree in related field
•   Ability to gain support for initiatives with internal contacts
•   Strong analytic background
•   Ability to work cross-functionally with team members at all levels
•   Negotiation skills and guidance abilities with vendors
•   Confidence and presentation skills
•   Outstanding management skills and experience
•   Excellent written and communication skills

To apply, please e-mail your resume and cover letter to: jobs@bjs.com –
Attn.: VP/ADCLUB/AVPMVMP

At BJ’s, we value diversity in our organization, and we are an equal employment opportunity employer.

Associate Digital Media Planner, Allen & Gerritsen

Fri, 20 Aug 2010 15:23:54 GMT

Associate Digital Media Planner

Overview

a & g is all about the “&”. We are one symbol & people who do what we love & limitless in possibilities. The energy that brings our ideas and connections to life is our people. We are musicians & video game connoisseurs & sleep deprived & closet karaoke singers & extreme stationary cyclists & chronic gigglers & iPod addicts. We are people who use our unique backgrounds & talents to help our clients move their business forward. We want uncommon thinkers & dreamers & visionaries who are all about pushing limits & going beyond the expected. We want to add your “&’s” to our list.

Job Description

The AMP position is entry level and represents the start of a media career.
The AMP is highly supervised by a senior team member and is required to assist in the planning, implementing and maintaining of online media campaigns.
The position is essential to the day-to-day running of the media account and requires an individual that works well in a team-based, fast paced, detail-oriented environment.

Key Areas of Responsibility

Assist in development of media strategies and take a lead role in assimilation of research data and vendor specifications.
Responsible for campaign set-up, trafficking of creative and QA within 3rd party ad server system (Doubleclick DART).
Responsible for trafficking SEM programs (in DART and search engine), as well as regular bid management
Provide insight to analytics reports and optimization recommendations. Assist media team in executing optimizations.
Responsible for account record keeping, including insertion orders, client authorizations and Advantage/vendor invoicing.

Qualifications

An advertising / marketing-related internship or work experience
Degree in communications or marketing
Strong organizational skills and detail-oriented
Adaptable to change and demonstrates good time management and the ability to multi-task
Strong Excel and PowerPoint knowledge
Able to speak and write clearly and persuasively

Click HERE to apply!

Manager, Business Development, Allen & Gerritsen

Fri, 20 Aug 2010 15:08:12 GMT

Manager, Business Development

Overview

a & g is all about the “&”. We’re one symbol & we’re limitless possibilities. The energy that brings our ideas and connections to life is our people. We’re musicians & video game connoisseurs & sneaker junkies & closet karaoke singers & marathon runners & extreme stationary cyclists & chronic gigglers & iPod addicts. We’re people who use our unique backgrounds & talents to help our clients move their business forward. We’re people who do what we love & we are visionaries that work hard, meet deadlines & have fun doing it. We want uncommon thinkers & dreamers & visionaries who are all about pushing limits & going beyond the expected. If this gets you excited & you want to add your “&” to our list, we want to hear from you. Check us out at www.a-g.com.

Job Description

The role of Business Development Manager is focused on new business leadership. There will also be elements of networking & relationships, and a&g brand communications. a&g is the primary client for this position.

This position is a key agency role and will be a driver of agency growth, reporting to the SVP, Creator of Opportunities. The role is involved in shaping and building the agencies roster of new and existing clients. Requirements include creativity, sound strategic thinking, attention to detail and an entrepreneurial spirit.

This position will work closely with the various agency departments and will be supported by a Business Development Coordinator.

New Business Leadership

Foster relationships with review consultants and other industry influencers
Lead and orchestrate new business pitches from RFP to final pitch
Strategic lead the agency’s approach to each pitch
Field and assess inbound inquires
Identify strategic outbound opportunities
- Specifically with an eye towards agency’s vertical strengths
Lead target evaluation and scoring process
Revisit target evaluation scoring process for vetting the soundness of new business leads
Become an “agency expert”, starting with an audit of Allen & Gerritsen’s competitive set
- Understanding the competition will help us become better competitors
Collaborate with Emerging Media department to help implement “innovation” within the agency

Networking & Relationships

Seek out and establish the right business relationships for a&g
Take active roles in industry and business associations
- Greater Boston Chamber of Commerce
- Other associations
Represent a&g at various events
Represent a&g on charitable boards and events
Support a&g presence in the college and university environment
Schedule and coordinate the 2010 agency Road Show

a&g Brand Communications

Assist in managing the a&g marketing plan
Support the a&g web site, presentation content and customized collateral materials
Working with the creative department to keep agency portfolio up to date
Manage on line portfolios and review consultant sites
Support public relations and press, speaking engagements and thought leadership
Support the agency’s digital communications
- a&g blog
- web site
- Twitter/ Facebook

Specific Qualifications Include:
5+ years experience in either business development alone or combined with Account management . Agency experience a plus and an affinity for all things digital is a must.
Education Level: Bachelor’s degree

This position is not limited to the description above and will support the agency vision, growth strategy and direction.

Click HERE to apply!

Mullen Staffing 18 Positions in Boston

Kaitlin Maud — Wed, 26 May 2010 15:34:48 GMT

Defined by a relentless desire to be remarkable, a passion for original ideas, a determination to stay courageous, and a commitment to unbound thinking.

We look for people who are entrepreneurial and want to build something, not people who simply want to tend to the task at hand. You’ll be surrounded by others who practice collaboration and strive to ensure that the best idea prevails. Here you’ll prosper if you’re smart, passionate and willing to speak your mind and express your opinion.

Mullen is looking to fill the following 26 positions in their Boston office.
For detailed job descriptions and to apply, please click here and cite "Ad Club" as your referral source.

Account Executive
Account Executive
Account Supervisor
Account Supervisor/Senior Account Executive
Associate Creative Director/Art
Interactive Producer
Junior Art Director/Designer
Junior Copywriter
Senior Digital Media Planner
Senior Flash Developer
Senior Information Architect
TNGG Internship

Director of TV Marketing & Research, Time Inc.

Tue, 10 Aug 2010 15:38:15 GMT

Director of TV Marketing & Research

This Old House Production seeks a Director of TV Marketing & Research. This position will be responsible for supporting the marketing and sales teams in delivering, selling and servicing underwriters of the PBS series (This Old House and Ask This Old House) and for our clients of the syndicated version of TOH. The Director is an integral part of the upfront and post sale of our business. This is a client focused position that will require the individual to partner closely internally with sales, production & finance; externally, this individual will interact with ad agencies/clients/partners as needed. He/she will develop marketing briefs, prepare presentations, traffic & manage implementation of account details and analyze and articulate complex data to overcome business challenges and client needs.

The successful candidate will have a college degree along with 5 years relevant experience. Previous background from an advertising agency in a media buying environment is a plus. A thorough understanding of MRI & Nielson data is essential; Strong Excel and Power Point skills are required. We’re looking for someone who can deliver under tight deadlines, is goal oriented and understands how to market/manage our capabilities for the benefit of our clients and partners.

Click HERE to apply!

Art Director/Web Designer, Baldwin/Clancy/Rogan

Thu, 05 Aug 2010 20:14:13 GMT

Art Director/Web Designer

Overview

Baldwin/Clancy/Rogan is an independent, fast-growing advertising agency located in Needham. We are looking for a talented, multi-faceted art director with skills in both the traditional and online environment. You must be organized and able to juggle multiple assignments on tight deadlines and—occasionally— even tighter budgets. All while maintaining a high level of creativity and attention to detail. Candidate must be able to translate strategic objectives into creative executions, both on and offline. On the print side, we are looking for expertise in InDesign, Photoshop, Illustrator and Acrobat. On the Web side, UX and UI experience, wireframe design and hand-coded CSS and Java Script capabilities are a must. Knowledge of Flash, especially ActionScripting, and AJAX a plus.

Experience

Ideal candidates should have 2-5 years experience (preferably at an ad agency) and a degree in visual communications, graphic design, or related field to be considered for this position.

Responsibilities

Overall look of work from initial design through tight layout in print; initial design through CSS, and Java Script online
Brainstorming and conceptual thinking
Communication with account team and Creative Director on all projects, helping to define parameters and integrate client input
Mechanical supervision
Reviewing final proofs and supervising press checks
Photoshoot direction and art buying
Presentation of work to clients

Click HERE to apply online, or send resume with salary requirements, six samples (PDF and Website URLs) to: art-dir-job@bcradvertising.com

Graphic Designer / Advertising Coordinator, Mizner Simon

Thu, 05 Aug 2010 16:57:05 GMT

Graphic Designer / Advertising Coordinator

Overview

Busy real estate team in Weston, MA looking for a graphic designer / advertising coordinator for:

Design/layout logo(s)
Design/layout print and internet ads
Design/layout marketing materials (brochures, presentation materials)
Contact vendors to obtain best possible rates, placements

Must possess superior graphic design, technical and organizational skills. Able to work well under strict deadlines, be a team player, and work well on their own. Candidate must have own vehicle.

Click HERE to apply!

Traffic Manager, Boston Globe Media

Thu, 05 Aug 2010 13:52:11 GMT

Traffic Manager

Job Description

Working as the Traffic Manager you will be responsible for: Coordinating and managing the daily scheduling of online advertising campaigns with the digital ad traffic team; campaign setup, optimization and reporting. Managing a team of 5 people; Building relationships with campaign partners, ad agencies and internal /external design teams.

Responsibilities:

Manage the day-to-day operations of a growing department, including campaign management, trafficking, insertion order tracking, inventory forecasting & management, and reporting
Manage internal team of 5 Traffic Coordinators
Oversee remnant and house/barter campaigns
Troubleshoot operational issues with both internal and external parties
Effectively communicate process changes, improvements, and developments to Adops, Sales and related groups
Oversee 3rd party reconciliation and monitor discrepancies
Assist finance team in month-end invoicing and reconciliation
Identify and recommend solutions for streamlined processes for campaign execution
Partner with sales team, clients/agencies, product, and tech teams to implement customized solutions
Enforce policy and best practices on process and workflow; ensure adherence to lead-times and ad specs

Position Requirements

4+ years relevant work experience
2+ years management experience
Experience with one or more internet ad serving systems, such as OAS or DoubleClick
Excellent project-management skills
Detail oriented, with excellent analytical, technical, and problem solving skills
Ability to work in a fast-paced, deadline-driven environment

Clike HERE to apply!

AVP, Manager of Digital and Creative Services, BJ's

Tue, 03 Aug 2010 18:43:40 GMT

AVP, Manager of Digital and Creative Services

Job Description

The AVP, Manager of Digital and Creative Services position will lead the creative development of strategic marketing initiatives to increase membership and raise top-line sales growth. This will include the development of multi-channel campaigns and the development of resources to deliver effective marketing communications as we meet the evolving needs of our business. The job responsibilities and key accountabilities of the AVP, Manager of Digital and Creative Services are to provide leadership, technical knowledge and clear direction on initiatives and creative strategies with a broad impact on the business. This position would report into the VP, Mgr of Marketing and Communications.

Duties and Responsibilities

Develop the creative services department to concept and execute multi-channel marketing communications to support our strategic goals and our brand. This includes assessing our current capabilities and developing new tools, vehicles and campaigns to address evolving our communications based on a changing marketplace.
Supervise the creative team from concept to execution across all areas: digital, print, broadcast, mobile, etc. Including but not limited to Journals, catalogs, direct mail initiatives, broadcast, digital strategies, company website, email campaigns, in-club communications and internal communications. Responsible for the design and development of all marketing and corporate communications in print, broadcast, in-club, direct mail and digital.
Directly supervise 3 Exempt Team Members and indirectly supervise 17 Team Members.
Interact with all levels of Team Members in Marketing and E-Commerce, as well as with Merchandising AVP’s, VP’s and DMM’s, and IT Team Members working on Marketing projects.
Interact with external vendors, agencies and video and production houses

Key Accountabilities

Understand strategic goals and brand; look at areas including environment, processes, technologies and resources for opportunities to improve on building and directing a creative function aligned and supporting the brand and strategic goals
Guide the development of new digital strategies, delivering proposals for effective communications in digital. Identify what resources, tools are needed from other areas to support strategy (e.g. IT, Membership data, etc.) Ensure self and staff development in interactive marketing capabilities.
Oversee development of all marketing communications from inception to completion and evolution, ensuring they are brand consistent and support the intended strategy.
Develop creative services team (20+ people) and succession planning. Cultivate growth and professional development of team, especially mid-managers. Provide training opportunities to further develop skill sets.
Communicate with all areas of marketing (e.g. PR, e-commerce) to ensure multi-channel marketing communications are consistent and reach intended audiences.
Assure timely and informative communications between the creative function and partners: account services team, traffic and production and business owners
Make decisions that ensure profitability and creative quality: work with traffic and production to vet competitive vendors to gain cost efficiencies while maintaining quality.

Experience

10 years of In-house or Agency Creative Director experience
BA in Fine Arts, Graphic Design, Advertising or Communications
Technology supporting graphic design, web design, and production knowledge relative to print, broadcast, film, web and email
Outstanding management skills and experience
Excellent communication skills

To apply please e-mail your resume and cover letter HERE - Attn.: VP/ADCLUB/AVPDCS

Marketing Supervisor, Allen & Gerritsen

Mon, 02 Aug 2010 17:15:06 GMT

Marketing Supervisor
Overview

a & g is a different kind of advertising agency. We’re all about the “&”. We’re one symbol & we’re limitless possibilities. The energy that brings our ideas and connections to life is our people. We’re musicians & video game connoisseurs & sneaker junkies & closet karaoke singers & marathon runners & extreme stationary cyclists & chronic gigglers & iPod addicts. We’re people who use our unique backgrounds & talents to help our clients move their business forward. We’re people who do what we love & we are visionaries that work hard, meet deadlines & have fun doing it. We want uncommon thinkers & dreamers & visionaries who are all about pushing limits & going beyond the expected. If this gets you excited & you want to add your “&” to our list, we want to hear from you. Check us out at www.a-g.com.

Job Description

Marketing Campaign Producer is the day-to-day focal point on an account. It is the Marketing Campaign Producer who is expected to have a complete understanding of their assigned clients’ business and marketing objectives
Manage, evaluate, allocate resources, analyze and respond to project change requests
Overseeing multiple client relationships(s) with responsibility for account growth, resource allocation, client satisfaction, prioritization of all deliverables and ensuring quality of work meets agency standards and client objectives
Develop an engagement strategy and work with the team and discipline leads to execute it, involving people at the optimal levels for project success and overall account utilization (goals, deliverables, schedule, budget, resources)
A degree or two (a masters wouldn't hurt)
Communicate status and identify issues affecting overall ability to complete tasks within agreed schedules; do so in a timely manner
Manage project P&L by negotiating scopes of work, making sure work is delivered on budget and invoicing clients according to proper terms
Must have strong presentation, verbal and written skills
Works well under pressure and motivates and engages team to produce best possible results.

Requirements

2-5 years of ad agency or related experience, developing print related projects
Knowledge of print projects and all the steps involved with a proven curiosity for the “what’s next.”
Experience with managing a wide range of project types, both offline and online
Strong project management experience and excellent organization skills
Ability to define solutions that will generate measurable results for the client
Good writing verbal communication skills (including presentation skills)
Proficiency with MS Office
Thorough knowledge and understanding of resource allocation, work flow and infrastructure

Core Competencies

Demonstrated leadership and ownership of at least 4 marketing campaigns
Provides well considered recommendations and arguments
Demonstrates ability to work autonomously and within a group environment
Ability to build and maintain solid client and team relationships
Motivation to participate in team development and larger agency development

Click HERE to apply!

Assistant Product Manager, Sokolove Law

Thu, 29 Jul 2010 15:39:03 GMT

Assistant Product Manager

Overview

Reports to: Group Project Manager

Department: Marketing

Position Summary: Provide overall support to the Product Team in the development, implementation and measurement of all multi-channel lead generation programs.

Principal Duties:

Assist in the management and execution of marketing programs: maintain production schedules, review and assist in content development, legal substantiation.
Support team in the development of product and creative briefs.
Upkeep of all weekly, monthly and quarterly marketing reports for given legal products; review and analyze data; provide recommendations to team on optimizing and allocating budgets.
Coordinate with digital and off-line media groups to ensure timing on all on-air dates and creative approvals.
Manage development of new creative for products
Responsible for research and analysis, including competitive reporting, industry trends, and assisting in the development of audience research.
Assist in the development of TV scripts, direct mail copy, and other marketing materials. Manage relationships with vendors on coordination of marketing activities Work on special projects for other members of Marketing Department as needed

Qualifications:

Bachelors degree with some experience in marketing. Strong analytical and organizational skills. Ability to manage multiple projects and products. Ability to work under deadline. Motivated, attention to detail and ability to prioritize tasks efficiently. Ability to work as part of a team as well as individually. Strong knowledge of MS office, particularly Excel and PowerPoint. Ability to learn new reporting tools and software.

Click HERE to apply!

Manager, Search Engine Optimization, Sokolove Law

Thu, 29 Jul 2010 15:17:09 GMT

Manager, Search Engine Optimization

Overview

Reports To: Vice President, Digital Marketing

Department: Marketing

Position Summary: Sokolove Law is seeking a motivated and creative Search Engine Optimization (SEO) Senior Manager/Manager to join our growing and highly capable team of web publishing and lead generation professionals. The SEO Senior Manager/Manager will play a key role in the company’s Web Publishing team working with site managers, content professionals and analysts to build and maintain strong natural search web properties for our brand and our customers.

Principal Duties:

Work with Web Publishing and Product teams to implement site architecture, page content, blogging strategy and meta tags utilizing SEO best practices
Perform search engine optimization activities, including but not limited to keyword research and ranking analysis, competitive market analysis, keyword friendly copywriting, and analysis of our sites implementation of SEO best practices
Research, identify and establish link partnerships with other web sites
Track and report on metrics, including referrals, link popularity, and rankings
Perform testing, research and analysis related to the company’s site or competitors sites. Evaluate results and provide reporting and feedback on findings
Proactively identify and recommend SEO related recommendations
Coordinate with paid search programs to understand and optimize SEO in light of SEM activities and performance
Help define website content needs and oversee its development with proper SEO methodologies
Spearhead education, advocacy, and evangelism of SEO Manages, SEO Technical, architectural, and compliance audits
Develop and measure key business metrics for customer value, search marketing effectiveness and productivity.
Stay current on SEO developments and develop effective cross organization communications.
Communicate the application of SEO strategies, performance metrics and wins across all of Sokolove Law.

Qualifications:

Bachelors degree
Minimum of 5 years experience at a dedicated SEO consulting firm or in an in-house SEO position
Detailed understanding of search engine ranking factors, algorithms, and information retrieval principles and philosophies
Ability to evaluate websites from an SEO technical visibility perspective and recommend changes to improve search engine exposure
Demonstrated command of on and off page optimization
General HTML knowledge and practical experience
Experience with Google Analytics, Google Adwords and keyword research tool
Experience with paid search helpful but not required
Strong time and project management skills
Ability to work in fast-paced environment and manage multiple projects at one time
Strong writing skills and desire to learn

Click HERE to apply!

Junior Web Developer, Allen & Gerritsen

Thu, 29 Jul 2010 13:43:03 GMT

Junior Web Developer

Overview

Allen & Gerritsen (also known as a&g) is all about the “&”. We’re one symbol & we’re limitless possibilities. We’re an energetic, independent, full-service agency that is bent on redefining the role of advertising partnerships for mid and large market clients. The energy that brings our ideas and connections to life is our people. We’re musicians & video game connoisseurs & sneaker junkies & closet karaoke singers & marathon runners & extreme stationary cyclists & chronic gigglers & iPod addicts. We’re people who use our unique backgrounds & talents to help our clients move their business forward. We’re people who do what we love & we are visionaries that work hard, meet deadlines & have fun doing it. We want uncommon thinkers & dreamers & visionaries who are all about pushing limits & going beyond the expected. If this gets you excited & you want to add your “&” to our list, we want to hear from you. Check out www.a-g.com.

Job Description:

Allen & Gerritsen is growing. We are looking for a junior web developer who will play a key role in the development of interactive projects including websites, web applications, and online marketing and mobile marketing efforts. The developer will be responsible for executing the necessary technical programming and coding based on the effective and impactful translation of the creative department’s strategies and concepts. This individual must be self-motivated and self managing on projects while working effectively within the allen & gerritsen team. This individual must also have the ability to learn rapidly as he/she work on projects where a framework is not familiar to them.

Core Competencies:

• 4-year college degree.

• 2-3 years of experience developing web sites: Hand-coded XHTML, JavaScript/JQuery, CSS, DHTML

• 1-2 years of experience of advance server side scripting in .NET or PHP

• Understanding of all aspects of a web stack.

• Understanding of object oriented programming practices and n-tier application design

• Understanding of agile development practices such as TDD.

• Microsoft SQL and MySQL including stored procedures

• Proficient in Photoshop for productions purposes

• Strong ability to multi-task and prioritize activities while also making sound decisions based on the known facts. Must possess excellent troubleshooting skills and enjoy working in a fast-paced atmosphere

• Strong communication and interpersonal skills.

• Understanding of web analytics and ability to use off the shelf products like WebTrends and Urchin.

• Uncompromising attention to detail.

• Study, research and evaluate new technologies, systems and procedures and implement and educate other agency personnel on those discoveries

Click HERE to apply!

Boston Advertising Sales Consultant

John DeGray — Thu, 27 May 2010 23:41:44 GMT

Boston Advertising Sales Consultant
Overview

North of Boston Media Group is a multi-media company based in North Andover, MA, with 10 newspaper publications which include four daily newspapers (The Eagle-Tribune, The Salem News, Daily News of Newburyport and Gloucester Daily Times), magazines and award-winning websites. We are looking for an experienced sales candidate for our new Boston Advertising Sales Consultant role. This full-time position offers guaranteed minimums, substantial uncapped commission potential in growth territories. 3-5 years Advertising/Media sales experience required – experience in the Boston area market preferred. A comprehensive benefit package is offered to all full-time employees. For consideration, please e-mail your resume and cover letter with salary requirements to hr@northofboston.com.

An Equal Opportunity Employer

Senior Audience Intelligence Planner, Allen & Gerritsen

John DeGray — Mon, 26 Jul 2010 20:49:52 GMT

Senior Audience Intelligence Planner

Overview

Job Description:

We are a fiercely independent advertising agency that is looking for a strategic mind to join the newly formed Audience Intelligence team. The successful candidate is an experienced brand planner with 5+ years under his/her belt. Ideally, you have developed thinking skills that use both sides of your brain and rely on both intuition and analytical reasoning to formulate strategies and make recommendations.

Core Responsibilities:

You are curious, creative, honest, entrepreneurial, ready for a change, full of ideas, and inclined to blur the lines between agency disciplines.
You have strong experience in brand positioning, strategic planning, and managing audience research from start to finish; from identifying the need, recommending methodologies, contracting with research partners, and reporting on implications.
Both qualitative and quantitative research experience is preferred. We are not talking about testing to destruction. We are talking about understanding how research can help the agency deepen relationships with clients, create sound connections with the audience, and inspire and validate courageous creative ideas.

Nice to Haves (these improve your candidacy):

Added bonus: we are part of the Digital Think Tank here at a & g which means loads of opportunities to innovative, theorize, and explore what brand planning looks like in a 2.0 world.

Office Location:

Located in the historic Arsenal Building on the Charles overlooking the Charles River. 311 Arsenal Street, Watertown, MA 02472. Free parking and public transportation is available.

Click HERE to apply!

Director of Sales & Marketing, Boston Business Journal

John DeGray — Mon, 26 Jul 2010 20:33:12 GMT

Director of Sales & Marketing
Overview

The performance of the Director Sales & Marketing will be evaluated according to the standards set out below (see full job description). The Director Sales & Marketing is responsible for the strategy, tactics and programs to create interest, demand and recognition for The Boston Business Journal via client interaction associated with advertising and event sponsorships. Provide leadership and coordination of company sales and marketing functions. Monitor and analyze sales and marketing activity against goals.

Skills:

Experience in strategic planning and execution. Knowledge of contracting, negotiating, and change management. Knowledge of structuring sales quota goals and revenue expectations. Experience in planning marketing strategies, advertising campaigns, business events, and successful public relations efforts. ** Five years in local MEDIA sales management is a must.**

Work requires professional written and verbal communication and interpersonal skills. Ability to motivate teams to produce quality materials within tight timeframes and simultaneously manage several projects. Ability to participate in and facilitate group meetings.
Work requires willingness to work a flexible schedule.

Company Description:

The Boston Business Journal weekly publication is core to any strategy to influence our audience. Every Friday it delivers your best new business prospects the information they need to grow their businesses. These money making experts depend on the Boston Business Journal to help them stay ahead of the competition and choose vendors and resources. The BBJ is owned by American City Business Journals. American City metropolitan business newspapers reach 4 million readers each week with exclusive, in-depth coverage of their business communities. The loyalty of these readers testifies to American City's commitment to top-quality journalism, unexcelled service for advertisers and readers, and active business community involvement.

Additional Information:

Local candidates only, no relocation (Greater Boston Area).
No third party applications.

Click HERE to apply!

Global Brand Manager, Mens, Timberland

John DeGray — Thu, 22 Jul 2010 21:14:29 GMT

Global Brand Manager, Mens
Overview

RESPONSIBILITIES:
Please summarize job responsibilities. Note that the information below will be used verbatim for entry into our Applicant Tracking System and forwarded to the selected agencies (if applicable). Please spell out all acronyms and summarize in paragraph form without bullets. Indicate % travel and/or other unique scheduling requirements for the position. Global Brand Management leader for helping drive growth of men’s business with vertical (Men’s Footwear and Apparel category) and horizontal (cross-category) responsibilities.

Manage seasonal storytelling plans, by combining knowledge of the consumer, the product line, regional needs, and global/regional marketing plans
Own the global marketing plan, understanding regional plans, share best practices and partnering with regional marketing to ensure strategies “get through the pipe”
Identify any issues/capitalize on opportunities – e.g., consumer insights, product, forecasting/operations, regional planning, process or communication issues, marketing, competition.

Partner with product teams to drive category growth.

Full understanding of product lines from strategy to product, including regional merchandising needs.
Uncover and bring alive the consumer facing stories within product line and partner with product teams to create fully-aligned seasonal plans

Create a tight connection with the regional teams as strategy leader and service partner

Understand the local markets and the specific issues that the regional marketing and merchandising teams are facing, marketing and distribution strategies and the implications for the category
Adapt a service mentality and ensure delivery of regional needs.

Be the voice of the consumer and competitor expert

Intimately understand the consumer (psychographic, lifestyle etc), what s/he wants and bring to life for key partners and the Timberland organization
Manage consumer insight research projects to inform seasonal storytelling and marketing communications
Be fully versed in competitive positioning, communications and product lines (globally and locally), determine implications for Timberland and formulate appropriate responses.

Drive marketing and communication plan and execution

Know forecast, financial, and budget issues and track appropriately.
Lead development of global marketing plan including advertising (traditional and digital), packaging, storytelling, digital, print etc
Lead development of consumer communications across all touch points – retail windows, in-store POS, TBL.com micro-sites/category stories, packaging, on-product, PR message points
Lead development of go-to-market seasonal storytelling marketing styles, communications and tools – Sales meeting sizzle films & sales tools, Look Books, brand catalogue pages, in-store POS/POP etc
Ensure consistency in messaging and imagery, aligned with the brand model.

25% travel, domestic and international
QUALIFICATIONS: Please indicate requirements and preferences for the following plus other basic job qualifications that will be used for screening resumes and assessing applicants.

Education: MBA preferred
Years of experience: minimum 3-5 years in consumer brand marketing/management role. Category experienced required. Global &/or retail marketing experience preferred.
Computer skills/applications: strong ppt, word, excel proficiency
Other: Self-driven business ownership with strong leadership, communication, relationship-building and influence skills; innovation mind-set. Experience in: Managing consumer communications, briefing and managing creative development (retail, on-line, wholesale); managing market research projects; trade marketing knowledge. Ability to juggle multiple priorities in a fast-paced environment.

Click HERE to apply

Marketing Account Director, Allen & Gerritsen

Wed, 21 Jul 2010 18:16:16 GMT

Marketing Account Director
Overview

Allen & Gerritsen (also known as a&g) is all about the “&”. We’re one symbol & we’re limitless possibilities. We’re an energetic, independent, full-service agency that is bent on redefining the role of advertising partnerships for mid and large market clients. The energy that brings our ideas and connections to life is our people. We’re musicians & video game connoisseurs & sneaker junkies & closet karaoke singers & marathon runners & extreme stationary cyclists & chronic gigglers & iPod addicts. We’re people who use our unique backgrounds & talents to help our clients move their business forward. We’re people who do what we love & we are visionaries that work hard, meet deadlines & have fun doing it. We want uncommon thinkers & dreamers & visionaries who are all about pushing limits & going beyond the expected. If this gets you excited & you want to add your “&” to our list, we want to hear from you. Check out www.a-g.com.

Job Description
We are looking for a Marketing Account Director who is a leader, teacher, mentor and business problem solver. Their role is as much about nurturing their subordinates as it is about managing and leading their clients. Marketing Account Directors are well read business experts not only in their clients business/categories, but in the advertising industry as well.

Specific responsibilities include but are not limited to:

Responsible for leadership and overall management of the client relationship on multiple accounts.
Primary contact to the client’s senior marketing staff and expected to maintain strong relationships at multiple levels within the client organization.
Leads and grows direct reports within the marketing group while inspiring, motivating and educating account team members from other disciplines within the agency.
Plays a leading role in new business development when required.
Drives business building efforts among existing clients.
Responsible for monitoring and managing monthly financial performance toward annual profitability goals, the development of internal/client marketing and business strategy, oversees account team management, and may have overall accountability for budgets and planning.

The Personality:

Enthusiastic about business beyond marketing
Collaborative leadership skills that encourage team cooperation and motivate relationship building
Confident in oral, written, strategic and analytical abilities
Ability to provide big picture strategic thinking, vision and insights to drive big ideas and initiative

Specific Qualifications Include:

Nine plus years of integrated marketing/strategy experience with at least 5 years of advertising agency experience. B2B experience a plus.
A degree or two (a masters wouldn't hurt)
Must have demonstrated excellent management and leadership skills
Effective at delegating assignments, management of staff, as well as client marketing programs

careers@a-g.com

Marketing Supervisor, Allen & Gerritsen

John DeGray — Fri, 16 Jul 2010 16:12:31 GMT

Marketing Supervisor
Overview

Allen & Gerritsen (also known as a&g) is all about the “&”. We’re one symbol & we’re limitless possibilities. We’re an energetic, independent, full-service agency that is bent on redefining the role of advertising partnerships for mid and large market clients. The energy that brings our ideas and connections to life is our people. We’re musicians & video game connoisseurs & sneaker junkies & closet karaoke singers & marathon runners & extreme stationary cyclists & chronic gigglers & iPod addicts. We’re people who use our unique backgrounds & talents to help our clients move their business forward. We’re people who do what we love & we are visionaries that work hard, meet deadlines & have fun doing it. We want uncommon thinkers & dreamers & visionaries who are all about pushing limits & going beyond the expected. If this gets you excited & you want to add your “&” to our list, we want to hear from you. Check out www.a-g.com.

Job Description
We are looking for a Marketing Supervisor who is a leader, teacher and mentor. Their role is as much about nurturing their subordinates as it is about serving the client. Marketing Supervisors are well read business experts not only in their clients business/categories, but in the advertising industry as well.

Specific responsibilities include but are not limited to:
Audience Intelligence / Business Intelligence

Directs research initiatives on the client’s behalf.

Finance and Administration

Is ultimately responsible for account financial performance including recommendations to alter performance where appropriate.
Has a strong understanding of all aspects of the agency business.
Responsible for monthly financial performance updates.

Execution / Workflow / Process

Works to improve agency workflow and process as appropriate.

Strategic Development / Planning

Owns/drives the annual planning process.
A proven problem solver.
Adept at evaluating creative/media/idea recommendations in the context of the approved strategy.

Personnel / Team Management

Administers performance reviews, establishes growth goals and provides opportunities for growth/fulfillment among support staff.

Internal Initiatives

Leads any internal, ad hoc, initiatives that may arise.

Client Relationship

Maintains strong relationships at multiple levels within the client organization.
A proven marketing counselor to the client.

Business Development

Works closely with MGD in the pursuit of new business.
Actively leads initiatives which maximize client revenues/income.

Requirements/Qualifications

6 – 8 years of marketing/agency related experience and should be performing at a high level of frequency and proficiency.
Experience with digital channel and projects preferred
Direct Marketing experience a plus
A degree or two (a masters wouldn't hurt)
Solid integrated advertising and strategy experience from an advertising agency
B2C and/or B2B client experience, a strong plus
Must have demonstrated excellent management and leadership skills
Effective at delegating assignments, management of staff, as well as client marketing programs.

careers@a-g.com

Senior Designer, Conover Tuttle Pace

John DeGray — Fri, 16 Jul 2010 16:07:13 GMT

Senior Designer
Overview

Conover Tuttle Pace (CTP), an integrated advertising and marketing agency, is looking for a Senior Designer with 5+ years advertising experience. Candidates must be traditionally trained and any interactive skills are a plus. Complete understanding of CS5 required. Only rockin' books need apply.

CTP offers great benefits and is committed to an effective work/life balance for all employees. Interested candidates should send their resumes to work@ctpboston.com.