Boston Business Journal: Going once, going twice...sold!
Ad space on national and local TV, print and radio will be up for grabs at bargain basement prices starting on Sept. 17, during the Ad Club of Boston’s annual media auction.
The auction is an important part of the Ad Club’s yearly fund-raising efforts.
It also gives local companies and nonprofits a chance to buy media cheaply.
Opening bids start at 15 percent of the total value of the media space.
Media outlets donate advertising that’s part of the auction. To date, the Boston Herald, Christian Science Monitor, Fortune and CNNMoney.com have donated space. A complete list of auction items can be found at www.adclubmedia.com.